Free From Food Awards - WOW Butter Award Winners

WOW Butter Awards

...taste tested and approved by peanut butter lovers having the taste, texture and nutrition that consumers expect!

The shortlist announcement comes after two weeks of extensive trialling and testing by a panel of over 50 expert judges. With the freefrom market now estimated at over £385m, a record number of entries were received - more than 350! The FreeFrom Food Awards celebrate innovation in great tasting food that is free from one or more of the allergens (including wheat, gluten, dairy, eggs, nuts, soya and sulphites) that those with allergies and food intolerances must avoid.

The judging panel comprised: manufacturers, chefs and cookery writers; dietitians and nutritionists; coeliacs and allergy sufferers, as well as freefrom and gluten-free bloggers. Between them, the judges tasted products from 16 categories including a number of new ones for 2014 such as breakfast and after dinner foods.

The FreeFrom Food Awards have been instrumental in driving new product development and improving the quality and choice of freefrom foods that are available, and the products on the list this year highlight this success. Judging was therefore incredibly difficult but at the same time incredibly satisfying too.”

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